Brand History

Casa Noble is a distinguished brand renowned for its premium tequila offerings, celebrated for their exceptional quality and artisanal craftsmanship. Rooted deeply in Mexican heritage, Casa Noble stands as a beacon of tradition and innovation in the world of tequila.

The brand's journey dates back to the late 1990s when three visionaries, Jose "Pepe" Hermosillo, Carlos Hernandez, and David Ravandi, united by their passion for tequila, set out to create a tequila that would redefine the industry's standards. Inspired by their shared commitment to excellence and a profound respect for the land, they embarked on a quest to produce tequila of unparalleled quality.

Nestled in the picturesque town of Tequila, Jalisco, Casa Noble's distillery embodies the essence of its surroundings, where the blue agave thrives under the Mexican sun. Here, traditional methods intertwine seamlessly with modern techniques, ensuring that each bottle of Casa Noble tequila is a testament to the brand's dedication to perfection.

Casa Noble's range of tequilas, including Blanco, Reposado, and Añejo expressions, are crafted with precision and care, using only the finest Weber Blue Agave plants harvested at their peak maturity. The agave hearts are slow-roasted in traditional stone ovens, allowing their natural flavors to flourish, before being distilled using copper pot stills to achieve a purity and complexity that sets Casa Noble apart.

Every step of Casa Noble's production process is meticulously overseen by master distillers, who honor the brand's legacy by upholding the highest standards of quality and authenticity. From the harvesting of the agave to the bottling of the finished product, Casa Noble's commitment to excellence shines through, resulting in tequilas that captivate the senses and elevate the drinking experience.

Driven by a passion for innovation, Casa Noble continues to push the boundaries of traditional tequila-making, exploring new techniques and flavors to delight connoisseurs around the globe. Yet, amidst the evolution and growth, Casa Noble remains steadfast in its adherence to the principles that have guided it since its inception: integrity, craftsmanship, and a deep reverence for the spirit of Mexico.