Brand History

Russell's Reserve is a distinguished brand in the world of premium bourbons and rye whiskeys, renowned for its dedication to quality, craftsmanship, and tradition. Produced by the Wild Turkey Distillery, Russell's Reserve was established to honor the legacy and expertise of Master Distiller Jimmy Russell and his son, Eddie Russell, both of whom have contributed significantly to the bourbon industry.

The brand's inception is deeply rooted in the rich history of Wild Turkey, a distillery that has been producing whiskey since the mid-19th century. Jimmy Russell, often referred to as the "Buddha of Bourbon," joined the distillery in 1954 and has been a steadfast guardian of its traditional methods and high standards. His son, Eddie, followed in his footsteps in 1981, bringing his own passion and innovation to the craft. Together, they have over 100 years of combined experience, a testament to their deep-seated knowledge and unwavering commitment to excellence.

Russell's Reserve offers a range of meticulously crafted spirits, including Russell's Reserve 10 Year Old Bourbon, Russell's Reserve Single Barrel Bourbon, and Russell's Reserve 6 Year Old Rye. Each expression is a reflection of the Russells' mastery, with a distinctive character that embodies the essence of time-honored techniques and the finest ingredients. The bourbons and ryes are aged to perfection in the distillery's wood-fired, alligator-charred oak barrels, which impart a rich and complex flavor profile.

The 10 Year Old Bourbon is celebrated for its deep amber color and robust taste, featuring notes of vanilla, toffee, and toasted oak. The Single Barrel Bourbon, often selected from the finest barrels, offers a unique experience with each bottle, showcasing intense flavors and a remarkable depth. The 6 Year Old Rye, known for its smoothness and spice, delivers a well-balanced blend of caramel sweetness and peppery rye, making it a favorite among whiskey enthusiasts.

Russell's Reserve is more than just a brand; it is a tribute to the art of bourbon making, a testament to the dedication of two generations of master distillers, and a symbol of quality and authenticity in the world of American whiskey. With each sip, connoisseurs can taste the legacy, passion, and meticulous craftsmanship that define Russell's Reserve, making it a cherished choice for those who appreciate the finer things in life.