Brand History
New Holland Brewing & Distilling Co. is a pioneering American craft spirits and brewing company based in Michigan, known for blending innovation, creativity, and small-batch craftsmanship. Founded in 1997 by brewer Brett VanderKamp, the company began as a craft brewery and later expanded into distilling, becoming one of the early American craft producers to successfully bridge both beer and spirits under one creative vision. Its philosophy is rooted in experimentation and pushing boundaries while maintaining a strong connection to quality and authenticity.
The distilling arm of New Holland is especially recognized for its whiskey innovations, including its acclaimed Dragon’s Milk series, which translates the bold character of its bourbon barrel-aged stout into the spirits world. The brand also produces a range of bourbons, ryes, and specialty whiskeys, often aged in unique barrels that enhance complexity and depth. Its flavor profiles commonly feature rich notes of vanilla, caramel, roasted malt, oak, dark chocolate, and baking spice, reflecting its craft-driven approach.
New Holland Distilling is known for its willingness to experiment with barrel finishing techniques, unconventional grain bills, and hybrid aging methods, making it a standout in the American craft whiskey movement. This innovative spirit has helped the brand attract both beer...