Brand History

Founded in the lush landscapes of Guatemala, Ron Zacapa Centenario stands as a testament to the artistry and tradition of fine rum-making. With roots dating back to the late 19th century, this distinguished distillery has mastered the craft of producing some of the world's most sought-after premium rums.

The story of Ron Zacapa Centenario begins in the rugged highlands of Guatemala, where the unique climate and fertile soil create the perfect conditions for cultivating sugarcane. It was here that the master blenders, inspired by the country's rich heritage and natural bounty, embarked on a journey to craft a rum that would capture the essence of Guatemala.

Drawing upon centuries-old techniques and a relentless pursuit of excellence, Ron Zacapa Centenario employs a meticulous aging process that sets it apart from its peers. Utilizing a solera system, where rums of different ages and profiles are expertly blended and aged in carefully selected barrels, each bottle of Ron Zacapa Centenario embodies the harmonious marriage of time, skill, and the finest ingredients.

The result is a range of exquisite rums that showcase a complexity of flavors and aromas, from rich caramel and dark chocolate to hints of tropical fruits and spices. Whether enjoyed neat, on the rocks, or as the base for luxurious cocktails, Ron Zacapa Centenario offers a sensory journey that delights the palate and ignites the imagination.

Beyond its exceptional craftsmanship, Ron Zacapa Centenario is committed to sustainability and social responsibility, supporting local communities and preserving the natural environment that nurtures its precious sugarcane. With a legacy built on passion, innovation, and a deep respect for tradition, Ron Zacapa Centenario continues to redefine the standards of premium rum-making, earning accolades and admiration from connoisseurs around the globe.