Brand History
Tito’s Handmade Vodka stands as a testament to craftsmanship, quality, and the pursuit of a dream. Born in Austin, Texas, Tito’s has grown from humble beginnings into an iconic brand celebrated worldwide.
The story of Tito’s begins with Tito Beveridge, a man with a vision and a passion for crafting exceptional vodka. In the early 1990s, armed with a background in geology and an entrepreneurial spirit, Tito set out to create a vodka that would rival the best in the world. With no prior experience in distilling, he embarked on a journey of trial and error, tirelessly perfecting his recipe in a homemade pot still he built himself.
Through dedication, perseverance, and an unwavering commitment to quality, Tito eventually achieved his goal. His handmade vodka, distilled from 100% corn and purified through a unique process using activated carbon filtration, stood out for its smoothness and character.
Tito’s Handmade Vodka officially launched in 1997, and its popularity quickly soared. What began as a small operation in Texas soon expanded to reach vodka enthusiasts across the United States and beyond. Despite its growth, Tito’s remains true to its roots, still produced in batches using Tito’s original pot still method and distilled and...